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Priyanka Shitole

After years of experimentation and usability testing, Google has decided to roll-out “mobile-first” indexing.

What does this mean to your business?

Google, or any search engine, “indexes” or records websites as a tool or resource or business entity for specific products or services. Google also records the content on these websites. Some websites have a separate “mobile website” or “dynamic content” for mobile devices compared to the desktops. Until now, Google kept a record of what content a user sees on a desktop devices. Starting now, Google will record ONLY what a user sees on mobile devices.
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Priyanka Shitole

Jane: “Hi, I am Jane, and I have been hacked.”

Group members: “Hi, Jane!”

At one point or another, most us have been victims of the identity theft, website and email hacks, and cyber threats. While we can’t completely stop such intrusions, we can most certainly take preventative measures and ensure that intruders and bots won’t easily hack their way into our online accounts and lives. Better safe than sorry!
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Ryan Huban

This year, I was named one of Jersey’s Best Marketing and Communications Professionals Under 40 by the NJ Ad Club and JSPRAA.

It’s an honor to be recognized for my achievements in marketing and advertising, as well as for my community involvement. Much of my success is due to our talented team here at Words and Pictures, whose collaborative efforts ensure we create incredible work for our clients.
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Rhonda Smith

As a community-minded company, we wanted to figure out a way to bring everyone on Maynard Drive together, all while doing some good for the community. Well, we found a way, with the help of the Mahwah Center for Food Action – and with a little help from our friends.

During the week of June 22-26, our corporate neighbors worked to fill the food drive boxes with non-perishable goods and personal hygiene products. What a turnout! Each company was so enthusiastic, helpful, and appreciative. Participants included Amica Mutual Insurance Co., Daimler, First Franchise Capital, GE Healthcare, Lexmark, NUS Consulting Group, Café Amore, and Seix Investment Advisors LLC. Thanks to all our corporate neighbors who helped us help our community. Read More

Priyanka Shitole

Facebook has introduced some new features on March 25-26, 2015 at the F8 Conference. As predicted in previous annual conferences, Facebook wants to grab YouTube’s market share and become a leading video service provider. Facebook is also aggressively updating its systems to offer more features for enterprises so that they can use Facebook as a tool to attract millennials and reach a broader audience. Most of the new features are geared towards businesses and focus on bring them closer to their customers. By letting users connect directly, businesses will focus on customer value creation and customer experiences. Facebook will allow businesses to emphasize customer insights on every step. Businesses can rely on Facebook for successful outside-in strategies.

  1. Embeddable Video Player: In pursuit of becoming the biggest video platform, Facebook has opened its doors to users. Now they can copy videos from their timeline and embed them on their websites. Facebook will also provide detailed insights for video publishers such as data and statistics on video embeds, and video views outside of Facebook. (Embeddable Video Player.) This will result in Read More

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