Priyanka Shitole

In talking with many managers and business owners about SEO (Search Engine Optimization), it occurred to me that most of them think SEO is merely the use of h1 tags and plenty of relevant keywords in the body copy of their websites. But that is not the complete picture of how search engines perceive websites to be search-engine “friendly” or optimized. SEO is a process, and a long one, of getting traffic to the websites from search engines in “organic,” “natural” and “free” ways. The major search engines deliver results based on relevance of search terms and content found on the websites.
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